I am a self published author and – for the sake of transparency – I am one of the authors mentioned in this book.
WAIT – don’t just assume I have given it a good rating because of this fact. I received a review copy and read the book in 3 days and did so because it was very readable and very accessible and summarized in 150 pages the essence of good book promotion.
Debbie Young has spent a long time pulling together all the various aspects of book promotion that a self published author needs to look at. I started on my own self publishing journey in October 2009. I made a LOT of mistakes in my journey and as a result wasted a lot of time and money. Now – 3 years on I can honestly say I WISH this book was available then.
Any criticism or comments? Well IMHO I think the chapter at the end on editing, typesetting and cover design really belongs at the very beginning. I wasted a LOT of time and effort producing poor quality designs and because at the start I had no editor my product suffered. I now have an editor and a book design artist and have learnt quite a bit about typesetting. So READ chapter 12 FIRST and get all those ducks in a line before you proceed.
I would also have liked to see an advanced chapter for those of us doing all this stuff already
Having said all that I found that the book prompted me to look at areas where I was not active enough and in January when I sit down to work out my plan for 2013 I will refer to this book.
So if you are a starting out self published author read this book. It will tell you all you need to know to begin book promotion.